For a major Energy Management & Automation Company in Nigeria

• Market sizing and attractiveness study
• Analysis of the behaviour of the key players (installers, specifiers, dealers, distributors)
• Development of the distribution segment strategy and detailed implementation plan (including timeline, resources and investments required)

For a major Cement Producer in Uganda

• Market profiling of the key players in terms of product quantity & flow
• Development of the desired RTM network by selecting the appropriate model and applying the “switch model”
• Increased cement flow visibility through direct contact with more than 600 outlets

For a major Cement Producer in Kenya

• Market profiling of the key players in terms of product quantity & flow
• Development of the desired RTM network by selecting the appropriate model and applying the “switch model”
• Sequenced implementation plan for countrywide RTM redesign
• Greater visibility on the cement flow through increased direct contact with outlets

For a junior Pharmaceutical Company in South Africa

• Review of the return on investment into Wholesalers
• Identification of high potential pharmacies/ pharmacy groups
• Reallocation of brand budgets to high potential pharmacies/ pharmacy groups, with targets set to achieve the desired positive return on investment